Privacy Policy

Last updated: April 21, 2026

The Beauty of the Light (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit or make a purchase from https://www.thebeautyofthelight.com.

1. Information We Collect

When you visit our Site, we may automatically collect certain information about your device, including:

  • Web browser type

  • IP address (which may be used to infer approximate location)

  • Time zone

  • Cookies and usage data

We collect this information using technologies such as cookies and analytics tools (e.g., Google Analytics).

When you make or attempt to make a purchase, we may collect:

  • Name

  • Billing and shipping address

  • Email address

  • Payment information (processed securely by third-party payment processors such as PayPal; we do not store full payment details)

If you create an account, we maintain secure account authentication information.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill orders

  • Provide customer support

  • Communicate with you regarding your order

  • Send marketing emails and updates if you subscribe to our newsletter

  • Improve and optimize our website and user experience

  • Prevent fraud and ensure security

If you subscribe to marketing emails, we will send you updates, product releases, and promotional content. You may unsubscribe at any time using the link provided in each email.

3. Sharing Your Information

We do not sell your personal information or share it for unrelated third-party marketing purposes.

We may share your information with trusted third parties only as necessary to operate our business, including:

  • Payment processors (e.g., PayPal)

  • Website hosting providers (e.g., Squarespace)

  • Analytics services (e.g., Google Analytics)

  • Marketing and advertising platforms (e.g., Pinterest)

These service providers only access your information as needed to perform their services.

4. Advertising & Analytics

We use third-party analytics and advertising tools such as Google Analytics and Pinterest Tag to understand how users interact with our website and to improve our marketing performance.

These tools may collect information such as:

  • Pages visited

  • Actions taken on the site

  • Device and browser information

This information is used to improve website performance and deliver more relevant content and advertising.

Where required by law, we request your consent before placing non-essential cookies or using tracking technologies. You can manage your cookie preferences through your browser settings or our cookie banner.

5. Cookies

We use cookies to:

  • Improve website functionality

  • Analyze site traffic and usage

  • Enhance user experience

You may manage or disable cookies through your browser settings or adjust your cookie preferences at any time via our cookie banner or settings tool. Please note that some features of the site may not function properly if cookies are disabled.

6. International Users & Data Rights

If you are located in the European Economic Area (EEA), United Kingdom, or other regions with data protection laws, you may have rights regarding your personal data, including:

  • Accessing your personal data

  • Requesting correction or deletion

  • Withdrawing consent where applicable

To exercise these rights, please contact us at: yuki@thebeautyofthelight.com

We process your personal data in accordance with applicable data protection laws, including the GDPR where it applies.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, including order fulfillment, legal compliance, and business operations.

8. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The updated version will always be posted on this page with an updated “Last updated” date.

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at: yuki@thebeautyofthelight.com